At International Bridge (IB), leadership starts with heart, vision, and a deep respect for the customer. CEO Shoshana Grove, who began her career as a USPS letter carrier in the early 1970s, has helped transform IB into a trusted provider of small parcel shipping, particularly for clients looking to ship to Hawaii, ship to Puerto Rico, ship to Alaska, or reach any other non-continental destination with affordable shipping and exceptional service.
From delivering mail to delivering impact
“I started my career as a letter carrier—then known as mailman—when I was in college,” Shoshana shared. “It was a government job and well paid. Hiring was based solely on merit.”
From delivering mail on the ground to leading entire postal operations as postmaster, Shoshana gained an intimate understanding of small parcel shipping and what it takes to serve communities that often go overlooked. Her early journey taught her resilience and the value of service—two pillars she brought with her to IB.
Building trust through service and innovation
“At the United States Postal Service, the important word was always service,” Shoshana said. “As a letter carrier, I strived to meet the needs of my customers. Later, as a supervisor, manager, and postmaster, I worked to inspire pride among coworkers and build trust with the community.”
Today, under her leadership, IB thrives on e-commerce shipping solutions that make it easy for clients to reach consumers in Hawaii, Alaska, Puerto Rico, and other non-con regions. “We believe in principle-centered leadership,” she said. “That is the essential building block of success.”
Inspired by Aloha: serving remote communities
Shoshana lights up when she hears praise for IB’s team and service: “When clients praise IB for the great service we provide and the exceptional value and spirit of aloha of our team, I get a big smile.”
That spirit is deeply embedded in how IB approaches shipping to Hawaii, shipping to Puerto Rico, shipping to Alaska, and other hard-to-reach areas. Whether it’s a growing brand or a large retailer, the company offers e-commerce shipping that balances customer delight with operational efficiency.
Embracing diversity to serve diverse locations
From her earliest leadership roles, Shoshana has been motivated by the belief that strong, diverse teams drive the best outcomes. She continues to support programs that bring together varied perspectives and talents.
Under her leadership, IB fosters an international team that understands the complexity of e-commerce shipping solutions. With employees across the globe—including in Asia, Europe, Hawaii, Alaska, Puerto Rico, and the mainland U.S.—IB brings cultural insight to every delivery route, especially when it comes to shipping to Hawaii from the mainland.
Encouraging change, one package at a time
“Stay current on what is happening in your field, and most importantly, listen to your customers and coworkers,” Shoshana advised. “The spirit of giving more value than is taken is part of the IB DNA.”
That value drives IB’s commitment to reliable and cost-effective shipping to Alaska and other non-continental areas. IB continues to prioritize transparency and customer satisfaction through dependable, affordable shipping solutions.
Storytelling and trust in e-commerce
Each team member at IB brings years of industry trust to the table. “I love telling the IB origin story to anyone who will listen,” Shoshana shared. “It’s a story of brilliance, resilience, and tenacity.”
This authentic storytelling has helped IB build a reputation as a go-to provider for e-commerce shipping, especially for clients who rely on small parcel shipping to reach customers in places like Hawaii, remote islands, or military addresses.
Trends to watch: data and delivery in motion
“The only thing certain is uncertainty,” Shoshana said. “IB is very resilient and able to respond to changing needs and global events. In the coming years, we’ll see a push toward data integrity and compliance.”
She sees this as an opportunity to provide even better e-commerce shipping solutions, rooted in transparency, service quality, and affordable shipping. “Delivering high-quality service at a good cost with data accuracy and compliance will ensure our continued success.”
The secret to a balanced life? Aloha, family, and bicycles.
Outside of the boardroom, Shoshana finds joy in nature and family. “It’s no secret that I love my bicycle and my grandchildren,” she said. “During good weather, I ride 20 to 25 miles before work. I have a four-year-old granddaughter and a one-year-old grandson—they are the joy of my life.”
Just like her leadership at IB, her personal life is guided by balance, inspiration, and the enduring belief that service starts from the inside out. Shoshana’s impact is felt across IB and beyond. If you’ve worked with her, been inspired by her leadership, or simply appreciate the energy she brings to IB, we’d love to hear from you. Share your thoughts in the comments below and help us celebrate Sho’s 10th anniversary with IB! Contact us today to learn more!
